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Seeing as 2019’s «Captain Marvel» cracked $1 billion when it released, it’s not impossible that «The Marvels» makes a boatload of money when it reaches theaters. Even if it does, though, it’ll be an outlier in the grand scheme of Disney’s big screen output over the past year. The fact of the matter is, Disney’s exorbitant budgets aren’t doing the company as a whole any favors, and for the most part, they don’t seem to be making projects any more successful. It might be in Disney’s best interest to pull back on the budgets and be a bit smarter with its money.
Elsewhere in the entertainment world, studios have put together excellent films with A-list actors that look great and only cost a fraction of the average Marvel Cinematic Universe or Pixar production. The action-packed «John Wick: Chapter 4,» the pink-covered «Barbie,» and the slow and methodical «Oppenheimer,» for example, all cost less than $150 million to make, yet they all outclass most or all of Disney’s latest projects in terms of response, profits, and visuals. It’s all about allocating accordingly and going into the production process with a concrete plan.
Hopefully, «The Marvels» won’t suffer the same dire fate at the box office as so many of its recent Disney contemporaries when it reaches theaters on November 10.
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