Verizon’s Super Bowl Commercial Brings A Beyoncé-Barbie Mashup No One Saw Coming



Verizon's Super Bowl Commercial Brings A Beyoncé-Barbie Mashup No One Saw Coming 2

The Verizon Super Bowl ad does an effective job of combining Beyonce’s star power and the mythology surrounding her to create a unique and self-aware advertisement that’s just damn fun to watch. And having Beyoncé playfully wink at the success of «Barbie» is just a win all-around. While Beyoncé doesn’t have the clout to break Verizon’s 5G network, she did break the internet with her Super Bowl ad. 

«Barbie is beyonce approved. Don’t cry Oppenheimer,» joked X (formerly known as Twitter) user @aftersunfilm. «Beyonce boosted #Barbie Oscar campaign!!! They should be grateful lol!» wrote X user @vincentlao18. While it remains to be seen if Beyoncé’s ad helps win «Barbie» some Oscars (it’s nominated for 8 golden statues, including Best Picture), it certainly does add to the singer’s CV. 

After trying around half a dozen stunts to destroy Verizon, Beyoncé gives up by ending her Super Bowl ad by teasing new music. Shortly after the partial «Barbie»-themed ad premiered, the songstress took to Instagram to announce the release of two new singles, as well as her long-awaited follow-up to her 2022 album «Renaissance.» How’s that for breaking the internet? 



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