Why Madame Web Bombed At The Box Office

Why Madame Web Bombed At The Box Office 2

It’s one thing for audiences to turn on a movie, but it’s another for its lead star to subtly point out just how disappointing their latest effort is. As press junkets for «Madame Web» went underway, Dakota Johnson didn’t shy away from being brutally honest about the current state of the film industry, strategically throwing jabs at the superhero pic. While chatting with Entertainment Weekly, she discussed how working with the film’s use of blue screen was jarring. «[…] there’s fake explosions going off, and someone’s going, ‘Explosion!’ and you act like there’s an explosion,» she said, calling it «absolutely psychotic.» The actress continued by casting doubt on the overall product, saying, «I was like, ‘I don’t know if this is going to be good at all! I hope that I did an okay job!'» 

When it came time to perform her opening monologue on «Saturday Night Live,» Johnson labeled «Madame Web» described the film as «if AI created your boyfriend’s favorite movie» when discussing Sydney Sweeney’s inclusion. Johnson isn’t outright mocking her film, but she’s definitely having fun by expressing her frustrations, which was immediately noticed by social media. 

If we speculate, there’s reason to believe Johnson isn’t interested in the film at all. Variety says that Johnson ditched her agency days after the film’s first trailer debuted, a move that the outlet said «raised industry eyebrows.» And while speaking with Planet Radio (via Games Radar), Johnson revealed that she hadn’t watched the film, and didn’t plan to any time soon, postponing her viewing to «someday.» Did Johnson’s comments impact the film’s box office? That’s hard to say. But they did blend into the overall conversation and reception of the picture. 

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